Writing Headlines That Sell…And Drive Visits to Your Website

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Published on: September 4, 2011

Writing Headlines That Sell…And Drive Visits to Your Website

You’ve spent hours, maybe even days, trying to craft the perfect classified ad to sell your product or service. You’ve researched different sites in which to run your ad, and you’ve carefully placed the keywords you researched that will garner the best results. Now all you have to do is give your ad a title, and you’re done, right?

But stop for a minute. This is no time to just slap a few words together and call it a title. The title for your classified ad is just as important as the information in the ad. In some ways, it’s even more important, and here are three reasons why.

1. The headline is what classified ad sites index.

When you submit your classified ad, the ad site uses your headline as the link to your ad. For example, if your headline says “2007 Volvo For Sale,” the link to your ad will be http://cityad.ws/autos/2007-Volvo-For-Sale.html. This allows your ad to appear not just on the classified ad website, but ensures that it will also get picked up by search engine indexes such as Google and Bing. If you fail to include the item or service you’re offering, you squander an opportunity for your ad to be seen by thousands of people you did not anticipate seeing it. So, it’s very important to include the product or service in your headline.

2. The headline also serves as the header for your ad.

The headline of your classified ad is also used as the header, or the mini-headline, for your ad. When your ad shows up in search results, the first line will appear as a snippet for the link. It’s this piece of information that people who’ve conducted a search will use to determine whether or not they’re interested in visiting your site. Therefore, it’s important to make sure your headline is as specific as possible. The more descriptive your headline, the better your chances of enticing more visitors to view your ad and visit your site.

3. Headline simplicity drives more visitors to your site.

Although it’s important that your headline is descriptive and targeted, you don’t want to get too descriptive. Adding modifiers to your headline (“great” or “terrific,” for example) only takes up valuable space that you could use to sell your product, or to describe it in more useful detail. The idea is for your headline to catch the initial interest of those reading your ad, and then to entice them to visit your site. Save the flowery speech about how great your product is, or how much everyone loves you product or service, for your actual ad. Better yet, save this information for your website. You’ve got plenty of space with which to work there. Save the valuable space in your ad and your headline for the most important and useful information.

Writing a classified ad for your business can really help increase traffic to your website, and in turn increase your sales. If you use some of the tips we’ve included here, your classified ad and its headline will be a real boon to your business.

Writing powerful Ad headline title

Categories: Copy Writing
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Published on: September 3, 2011

While there are literally hundreds of “headline formulas,” these 11 have been proven effective and will help get your creative juices flowing.

I suggest you write as many headlines as possible, as it is the most critical aspect of your sales letter.

How critical?

Well, copywriter and author, David Garfinkel says that 75% of the purchasing decision is made at the headline alone.

It’s that critical!

That’s why I suggest you write as many headlines as possible before choosing 3 (or more) to test.

 

[1] “Give Me ________ And I’ll Give You __________

Examples:

“Give Me 30 Days And I’ll Give You A Six Figure Business!

“Give Me Five Minutes A Day And I’ll Give You A Flat, Sexy Stomach!

 

[2] “______ Quickly And Easily With __________

Examples:

“Write Compelling Sales Letters Quickly And Easily With This Step-by-Step System

“Create Info Products Quickly And Easily With This Revolutionary New Software

 

[3] “How To ________ Without __________

Examples:

“How To Get Headache Relief Without The Risks Of Dangerous Drugs

“How To Lose Weight Without Having To Starve Yourself Or Spend Hours In The Gym

 

[4] “Proven System __________ And Does It In __________

Examples:

“Proven System Increases Your Credit Rating And Does It In 33 Days Or Less

“Proven System Cures Migraines And Does It In Less Than A Week

 

[5] “Attention ________! Here’s A Quick Way To __________

Examples:

“Attention Affiliate Marketers! Here’s A Quick Way To Drive More Website Traffic

“Attention Restaurant Managers! Here’s A Quick Way To Boost Sales And Reduce Costs

 

[6] “Who Else Wants To _____________ Without _____________ ?

Examples:

“Who Else Wants To Speak Spanish Fluently Without Having To Go Back To School?

“Who Else Wants To Make Money From Home Without A Huge Investment Of Time Or Money?

 

[7] “Learn How To ___________ Quicker Than You Ever Thought Possible!

Examples:

“Learn How To Ski Like An Expert Quicker Than You Ever Thought Possible!

“Learn How To Take Incredible Photos Quicker Than You Ever Thought Possible!

 

[8] “If You Can ________ Then You Can ____________

Examples:

“If You Can Listen To A CD Then You Can Speak Spanish Like A Native

“If You Can Surf The Web Then You Can Make Money Online

 

[9] “Discover The Secret Of _____________

Examples:

“Discover The Secret Of Living Debt Free

“Discover The Secret Of Making Money While You Sleep

 

[10] “Finally, A Simple Step-By-Step Method GUARANTEED To ________ !

Examples:

“Finally, A Simple Step-By-Step Method GUARANTEED To Help You Lose Weight Fast!

“Finally, A Simple Step-By-Step Method GUARANTEED To Drive Insane Amounts Of Traffic To Your Website!

 

[11] “WARNING: ____________

Examples:

“WARNING: Identity Theft Is On The Rise — Protect Yours In 3 Easy Steps

“WARNING: Many Debt Settlement Companies Are Ripping People Off — Get Informed And Protect Yourself Today

 

These 11 Headline Writing Formulas should help you come up with several solid headlines you can test. If you want more inspiration, you can see what your competitors are using simply by “Googling” your primary keywords and checking out their sites.

 

 

Link Building Strategies For Getting To The Top

Categories: Internet Marketing
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Published on: September 2, 2011

One of the most vital elements of SEO (search engine optimization) is link building. A good link building strategy will send a lot of traffic to your website and will also improve your ranking in the search engines. When you get a link back to your site from another site, it sends the signal to the all-powerful search engines that your site has something worth linking to. As a result, they move your site a little higher up in their listings. So, the reasoning is that the more such links you can get, the closer to the top of the heap you can get. And being in the first few results will give you a huge boost of visitors coming in after doing a search.

There are many different ways to get backlinks, but there is one thing you should do to increase your chances. You need to make sure that your site offers useful and relevant content based on the keywords you are trying to rank for. When you can show that you have great content other sites will be more likely to link to you, and you may not even have to request that they do so.

You should also know that not all links are created equally. The text used to label your site on somebody else’s site makes a difference. For example if the link people click on to get to your site (from another site) says “www.yourdomainname.com” it will count for something, but as much as if the text were something like “best product”. Therefore, one part of your link building strategy should include a recommended way of linking back to you, and that way should include the keywords you want to rank for.

Don’t forget to link to sites yourself. This is good karma. After all, you can’t really expect sites to link back to you if you’re not linking to any yourself. Having outbound links makes your site more complete for visitors, but it also increases the odds that other sites will provide you with backlinks.

If you like, you can look into trying a link building service, but be sure to research any company you’re considering before doing business with them. The reason for this is that some backlinking services are flagged by the search engines, and using their services can actually make you go lower in the rankings. Other than that, if you can find a reliable service, they can be a real time saver and improve your rankings at the same time.

Some site owners like to make direct contact with other site owners as part of their link building strategy. However, this is frowned upon by some, but it can work. Whatever you do, don’t use a form letter that sounds generic. Be yourself, be polite and be professional; making sure to personalize the message. With luck, you will get tons of backlinks.

CityAd.ws Web Directory welcome reciprocal links from website owner. If you want to exchange link with us, please visit http://cityad.ws/webdirectory

Above the Matrix review

Categories: Internet Marketing
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Published on: September 1, 2011

 

Rising Above the Matrix

 

Today is the day and age of Internet marketing. Competition is intense and cutthroat, and thought it may seem easy, a lot of people are tapping out because they aren’t generating the kind of business they had once hoped their Internet venture would bring. In the Internet marketing world, it’s all about one thing: traffic. Without it, your blog or website will hardly be anything but a destination and a cost center on the net.

Fortunately, for those who aim to make it big on the Internet with blogs or business, or any other venture you may get into, there is a way to get your site optimized and at the top. This program is called Above the Matrix and it is your ticket to Internet marketing success.

What is Above the Matrix?

Above the Matrix is another brand new product from renowned Internet marketing team Traffic Mafia. They are the same guys who brought you the best selling products such as Massive Passive Profits, Chronic Commissions, and Commission Crusher.

Above the Matrix is an Internet marketing program designed to improve and make the marketing process a whole simpler and more effective. This all in one software program helps you research keywords, build niche sites based on effective keywords, and build backlinks. All of these are designed to get your blog or website ranked at the top of search engine results and sales will be automatically generated because of all this traffic.

How Does Above the Matrix Work

In using the program, you start by typing in your preferred niche keyword. The program conducts research on finding out what is the most profitable keyword based on the word you typed in. From the results, you can start building a website that focuses on the Above the Matrix program’s suggestions. You can also go straight to WordPress, select a theme and install it in the server by entering a few server details.

Above the Matrix also optimizes your website by creating unique and highly effective content for you. This allows your site to be among the top search engine results, thereby increasing the possibility of traffic being driven to your site. Aside from this, you’ll see results from the backlinks that it is able to create for your site. With this feature, you can get several backlinks in a few minutes.

Pros and Cons

The great thing about this program is that undoubtedly, it works. It may sound simple, but website optimization is more difficult that what is being said about it. Above the Matrix is highly effective and you don’t have to think of practically anything – you just let the software do it all for you.

However, for the program, creating backlinks is only available if you are able to obtain the upsells of the particular product.

Conclusion

If you are looking for a way to get your Internet marketing venture up and running profitably, Above the Matrix is a great companion to be with. There are a lot of products out there all offering the same thing, but Above the Matrix is above all else. With its creators’ track record in Internet marketing success, you can be sure that Above the Matrix will deliver the same, if not more. If you are interested in the program, visit the Above the Matrix site today.

Bonuses

  • 3,000 quality backlinks

  • 1,000 hits to any website you choose

  • $10,000 worth of free software

  • Keyword research on your niche delivered straight to your email.

 

5 Top Social Networking Websites

Categories: Internet Marketing
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Published on: September 1, 2011

Social networking sites are the big buzz around the internet and not only are they great for socializing with friends, but there are hundreds of Internet Marketers that use these sites to promote their businesses.

There are a lot of different social networking sites around the internet that you can use to market your business and the more of them that you join and use the more potential customers you can connect with.

Let’s take a look at some of the Social Networking websites that are very effective at driving targeted traffic to your own business website.

1. Facebook – Facebook would have to be the most popular social network site on the internet and has millions of members from all over the world.  With Facebook you can request people to be your friend and so you can search for people that are interested in the niche of your business and send them a friend request.

You can also set up group pages with Facebook so you can set up a group for your business and your friends and other members can join your group.

The most effective way to market your business is to get to know your potential customers on a personal basis before promoting any offers to them.  So you will want to connect with them on a social level as well as a business level.

2. Twitter – Twitter is a website where you can ‘follow’ people.  You can follow friends, family and people that you share similar interests with.  To use Twitter for your business you will want to follow people that have interests in the niche of your business.  When you follow people there is a good chance they will follow you too.

Whenever you make an update on Twitter, the people that are following you will see your update.  If used correctly Twitter can be a very powerful marketing tool for your business.

3. Squidoo – Squidoo is another popular social networking site where you create ‘lenses’ where you can write and share information on any topic you choose.  Squidoo lenses tend to rank very well in the search engines so if you create a lens for your business it can rank highly resulting in a lot of targeted traffic coming through to your own website.

You can even promote products as an affiliate using Squidoo although you don’t want to abuse the system and be too salesy.  As long as your lenses are subtle and offer good quality content then Squidoo can be a very effective tool to market products as an affiliate.

4. Hubpages – Hubpages is a social networking site that is very similar to Squidoo but instead of creating a ‘lens’ you create a ‘hub’.  You can share lots of information on your interests or your business as long as you offer good quality content.  Hubpages is a very effective method for building backlinks to your own website and driving targeted traffic to your site.

5. Tumblr – Tumblr is another site where you create a type of blog that you can post content to on a regular basis and share your information with the other members of the Tumblr community. With your Tumblr blog you can add video and audio and you can also chat with other members.  You can also follow other members and if you are active within the community you will soon have other members following you.  The more members you have that follow you then the bigger customer base you are building.

Which social networking sites should you use?

The sites above are just some of the social networking sites available that you can use to promote your business.  There are other sites such as YouTube, Stumbleupon and more.  It is sometimes a matter of personal choice as to which one you use so why not try them and see what works for you.  The more social networking sites that you are a member of the more customers you can connect with.

For the latest update on new internet advertising resources, visit http://cityad.ws/webdirectory

Increase Blog Traffic – Submit Your Blog To Blog Directories

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Published on: August 30, 2011

Having a blog is just as popular as it has ever been. Sure, blogs may not get as much attention as they once did, but they are one type of website that looks as if it’s here to stay. No matter why you have a blog–to earn money, to promote a product, or just as personal journal–it’s only logical that you would like to know how to increase blog traffic. After all, you have it online for a reason, right? Wanting to get more traffic to it is only natural.

First, some good news: search engines love blogs. This means you have a good chance of picking up what’s known as ‘organic traffic’. The main search engines are looking for is to return relevant results to the people who are searching. Blogs fit the bill on two counts:

1. Blogs are centered around one topic. Maybe it’s a personal blog where you talk about the stuff that happens to you, or the ideas you have. If you’re blogging to make money, then your blog will have a more narrow focus. Either way, the search engines like this type of content.

2. Blogs are updated on a regular basis. Search engines tend to place more importance on those websites that have newer content. Once you understand this, it should give you all the motivation you need to post to your blog frequently. Every day or do should be just fine, but try your best to not wait more than one week between posts.

That explains why blogs are a good choice for sharing your message with the world, but what about ways to increase blog traffic?  One way to increase blog traffic is to submit your blog to web and blog directories. Make sure you submit your blog to authoritative directories like http://dmoz.org/, and to big blog directories like http://www.technorati.com/.  In addition, make sure you register your blog at http://blogcatalog.com/ and http://www.blogpulse.com/.

For the latest updated list of blog directories, visit http://cityad.ws/webdirectory/blogs/

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